Shandong Launches Inspection Activities for Travel Agents from Key Source Markets

On October 19, 2026, the "Walking the Land of Qi and Lu, Discovering Treasure Shandong" 2026 inspection activity for travel agents from key source markets in Shandong, hosted by the Shandong Provincial Department of Culture and Tourism, kicked off in Jinan. Representatives of 50 travel agencies from key source markets such as Beijing-Tianjin-Hebei, the Yangtze River Delta, and the Guangdong-Hong Kong-Macao Greater Bay Area participated, beginning a 6-day, 5-night inspection. The itinerary starts in Jinan and passes through Zibo, Weifang, Yantai, and Qingdao, linking scenic areas such as Baotu Spring, Qingzhou Ancient City, and Hongye Shiyan, and focusing on new business formats such as industrial tourism and science and technology tourism; along the route, each city will release discounted products and cooperation policies to promote precise matching between travel agencies from source markets and Shandong cultural and tourism enterprises. From October 23 to 24, the department organized the 2026 "Discover Treasure Shandong" inspection activity for travel agencies from key source provinces in Qingdao. Representatives of 50 key travel agencies from regions such as Beijing-Tianjin-Hebei, the Yangtze River Delta, Guangdong-Hong Kong-Macao, Chengdu-Chongqing, and Northeast China participated. During the period, a Qingdao cultural and tourism special promotion event was held, and the inspection group visited projects such as the Qingdao Olympic Sailing Center, the Haier World Home Appliance Museum, Oriental Movie Metropolis, and the "Silk Road Eternal Love" scenic area. The Qingdao Municipal Bureau of Culture and Tourism stated that it will continue to deepen cooperation with travel agencies from key source markets outside the province and advance mutual promotion of routes, mutual sending of tourists, and resource sharing.