Tourism Development of Shengsi Hua Niao Island in Zhejiang and 2025 Data

Shengsi Hua Niao Island in Zhejiang develops island tourism through ecological protection, landscape control, and differentiated business formats. The island's homestays increased from an initial 5 to 72, and the proportion of villagers engaged in tourism reached 70%. In 2023, Hua Niao Island added a love island positioning on top of its art island foundation, creating an outdoor marriage registration and certificate issuance base and 5 love-themed zones. In 2025, Hua Niao Island received 68,500 tourist visits and achieved tourism revenue of 138 million yuan.