2026 China Ice and Snow Industry Development Research Report Released

The "2026 China Ice and Snow Industry Development Research Report" was released in Beijing on October 15. The report shows that China's ice and snow industry scale has exceeded one trillion and is entering a key stage of industrial structure optimization and development momentum conversion. In the 2025-2026 ice and snow season, the number of national residents participating in ice and snow sports reached 308 million, ice and snow tourism visitors were about 220 million person-times, and the sports consumption scale reached 205 billion yuan, a year-on-year increase of about 9.3%.