9-day Spring Festival holiday in 2027 boosts Tongcheng long-haul travel and reverse family reunions

On November 5, 2026, the General Office of the State Council released the partial holiday arrangement for 2027; New Year's Eve falls on a Friday and can connect with the weekend to form a 9-day Spring Festival holiday. Tongcheng Travel data shows that as of November 5, during the 2027 Spring Festival period, flight and hotel search volume surged 189% month-on-month; flight bookings for departures in the week before New Year's Eve increased 61%; flight search volume for routes related to "reverse Chinese New Year" rose 264% month-on-month; and orders from senior travelers accounted for more than 35% of the total on reverse routes. Currently, these data reflect the initial changes in Spring Festival travel searches and bookings on the Tongcheng platform after the holiday arrangement was announced.