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European Commission Press Corner·· 15 hours agoAI Rating35

EU Survey on Consumer Trust in the EU Ecolabel

Eurobarometer shows consumers' growing trust in EU Ecolabel

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On 8 October 2026, the European Commission released a Eurobarometer survey on World Ecolabel Day, showing that 81% of European consumers trust that products with the EU Ecolabel have a lower environmental impact than comparable products, up from 75% in 2023; 46% of consumers can recognize its "flower" logo, an increase of 8 percentage points from 2023.

Source:European Commission Press Corner · ec.europa.eu