Heilongjiang promotes 2026–2027 ice and snow season tourism in Guangzhou

On October 12, 2026, the Heilongjiang Provincial Ice and Snow Tourism Development Promotion Association held the 2026–2027 ice and snow season promotion meeting and launch ceremony in Guangzhou, extending an ice and snow invitation to tourists from the Guangdong-Hong Kong-Macao Greater Bay Area. He Jing, Director of the Heilongjiang Provincial Department of Culture and Tourism, promoted on site, proposing to advance the winter ice and snow tourism "Hundred-Day Action" and strengthen full-chain standardized management and rights protection for food, accommodation, transportation, travel, shopping and entertainment. The report said that after the Guangzhou stop, the Promotion Association will also go to Xiamen, Chongqing, Jinan, Shanghai and Ningbo to carry out a series of promotions. At present, the event has completed the Guangzhou stop, and no new progress has been seen for the subsequent city promotions.