Zhoushan's "Hello, Small Island" initiative advances high-quality development of island tourism

Zhoushan, Zhejiang, is advancing the high-quality development of island tourism through the "Hello, Small Island" island common-prosperity initiative, cultivating 18 premium small islands in two batches and using differentiated "one island, one specialty" positioning to break homogeneous competition. Zhoushan is promoting inter-island "small loop" routes to build a 2-hour inter-island transportation circle, and has cumulatively attracted 53 entrepreneurial team projects, guided 240 operating entities to take root on the islands, and added 6,390 jobs. In 2025, the per capita disposable income of rural residents in Zhoushan reached 54,902 yuan, a year-on-year increase of 5.2%.