2026 Yangtze River Culture Festival opens in Zhangjiagang

On October 30, 2026, the 2026 Yangtze River Culture Festival opened in Yonglian Village, Nanfeng Town, Zhangjiagang City, Jiangsu Province, launching three major activity sections—"Walking the Yangtze," "Culture Enriching the Yangtze," and "Opening the Yangtze"—which will run until November 29. At the opening site, Jiangsu Province's autumn and winter specialty cultural tourism themed activities, benefit policies, and Yangtze River Delta high-speed rail tourism small-city roaming routes were released, and Yangtze River inbound tourism premium routes were simultaneously released, with a batch of cultural tourism industry projects signed. The report states that the Yangtze River Culture Festival has been held for 23 consecutive years since its founding in 2004, with more than 200 events held cumulatively and over 500 million online and offline participants. On the same day, the 2026 "Express Roaming · Golden Partners" Yangtze River Delta high-speed rail tourism small-city joint promotion event was held in Zhangjiagang, centrally releasing five major themes, 42 Yangtze River Delta cross-regional Golden Partners premium routes, and 12 Jiangsu Province intra-provincial routes. The routes rely on 100 high-speed-rail-connected cities in Jiangsu, Shanghai, Zhejiang, and Anhui, adopt a "1+1" and "1+2" cross-regional pairing model, and cover five major themes: ancient town dream-seeking, landscape wellness, cultural heritage tracing, intangible cultural heritage daily life, and countryside family. The event is led and hosted by the Jiangsu Provincial Department of Culture and Tourism, with the cultural and tourism departments of Shanghai, Zhejiang, and Anhui participating. The event is currently ongoing.