Shangmei Digital Intelligence Releases 2026 National Day Small City Travel Vitality Report

On October 8, 2026, Shangmei Digital Intelligence Hotel Group released the "2026 National Day National Small City Travel Vitality Report," with the statistical period covering the National Day holiday from October 1 to October 7. The report shows that the group's average room rate increased by 0.8% year-on-year, and RevPAR increased by 0.5% year-on-year. The top 5 brands by year-on-year increase in room nights were Leishen Jingjie E-sports Hotel, Accor Mövenpick Hotel, Pinrui Hotel, Lanou International Hotel, and Shangkeyou Hotel, among which Leishen Jingjie's room nights increased by 205.6% year-on-year, and Accor Mövenpick's RevPAR increased by 52.13%. The report stated that four major niche tracks including Leishen Jingjie and Accor Mövenpick went viral, and long-distance in-depth slow travel fueled three major trends.