Jinjiang Hotels and Yum China reach strategic cooperation

On November 13, 2026, Jinjiang Hotels and Yum China signed a strategic cooperation agreement, and Jinjiang Hotels became the first hotel group in comprehensive strategic cooperation with Yum China. The two parties will, on the basis of more than 13,000 hotels and nearly 20,000 restaurants in China, realize the mutual embedding of Yum offerings with the meal-ordering and room-booking entry points in the Jinjiang Hui APP. The report also mentioned that as of the end of September 2026, Jinjiang Hui had more than 230 million effective members, and the member contribution rate in the third quarter reached 77%. The cooperation is currently at the agreement-signing stage, and subsequent implementation progress has not yet been disclosed.