Shanghai received 20.2054 million tourists during the National Day holiday

Reported on October 8, 2026, during the National Day holiday from October 1 to 7, Shanghai received 20.2054 million tourists, the average hotel room occupancy rate was 63%, and the total transaction amount of all-factor tourism is estimated at 29.822 billion yuan, a year-on-year increase of 3.52%. Shanghai coordinated and advanced more than 2,800 culture, commerce, tourism, and exhibition linkage activities, and launched 5 product lines: urban culture, nighttime consumption, sports events and markets, suburban micro-vacations, and waterfront ports. As of 24:00 on October 6, the daily average of temporary foreign visitors to Shanghai was 15,340 person-times, a year-on-year increase of 13.86%.