Vio Travel could automate 99% of bookings, but keeps 1% human judgment

Vio Travel is a destination management company (DMC) that combines direct supplier contracts across 15 destinations with a real-time pricing platform, helping agents build multi-country itineraries quickly. It became the first DMC in Asia certified under the Preferred by Nature Standard for Sustainable Travel Activities, with its Indonesia operations 100% compliant. Co-CEOs state that technology could automate 99% of the booking journey, but retaining 1% human judgment is crucial.