20th Poetry and Painting Zhejiang·Landscape Tourism Festival opens in Xinchang, Shaoxing
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The 20th Poetry and Painting Zhejiang·Landscape Tourism Festival opened on October 30, 2026 in Xinchang, Shaoxing, with the theme "Landscape ∞ Poetry Route→New" and a "1+5+N" framework. At the opening ceremony, the "Zhejiang Landscape Tourism Consumption Trend Report" was released, and Poetry and Painting Zhejiang Roaming Corridor 2.0 was launched, linking resources such as famous mountains and heritage sites, thousand-year-old villages, and coastal scenery through 12 themed routes. This year's tourism festival set up 5 "Landscape+" themed sections at the Nineteen Peaks Scenic Area: landscape trendy play, film and television, technology, sports, and food. Subsequent reports said that in Roaming Corridor 2.0, each corridor selects 10 important points, upgrading from a single route product to a searchable, decision-enabling, consumable micro-destination system, and simultaneously launched a real-time updated preferred list on the "You Zhezhi" smart cultural tourism platform, covering the entire chain of food, accommodation, transportation, travel, shopping, and entertainment; Zhejiang also collaborated with the Tencent game "Taoyuan Deep Everywhere" to carry out the "Digital Roaming Corridor" activity, with a cumulative online experience of 118,000 visits, attracting nearly 70,000 players to check in at real-world locations along the routes.
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- China Tourism NewsPoetic and Picturesque Zhejiang Roaming Corridor Version 2.0 Launches, 12 Corridors Upgraded to a Micro-Destination System
Poetic and Picturesque Zhejiang Roaming Corridor Version 2.0 was relaunched on October 30. Each of the 12 corridors features 10 selected key sites, upgraded from a single route product to a searchable, decision-enabling, and consumable micro-destination system. The new version simultaneously launched a real-time updated preferred list on the "You Zheli" smart cultural tourism platform, covering the entire chain of food, accommodation, transportation, sightseeing, shopping, and entertainment. Zhejiang also partnered with the Tencent game "Taoyuan Shenchu You Renjia" to carry out the "Digital Roaming Corridor" activity, which accumulated 118,000 online experiences and attracted nearly 70,000 players to visit real-world sites along the routes for check-ins.
- China Tourism NewsThe 20th Poetry and Painting Zhejiang·Landscape Tourism Festival Opens in Xinchang, Shaoxing
The 20th Poetry and Painting Zhejiang·Landscape Tourism Festival opened on October 30 in Xinchang, Shaoxing, with the theme "Landscape ∞ Poetry Road → New" and a "1+5+N" framework. At the event, the "Zhejiang Landscape Tourism Consumption Trend Report" was released, and version 2.0 of the Poetry and Painting Zhejiang Roaming Corridor went online, linking resources such as famous mountains and heritage sites, thousand-year-old villages, and coastal scenery through 12 themed routes. This year's tourism festival has five "Landscape+" themed sections at the Nineteen Peaks Scenic Area: landscape trendy play, film and television, technology, sports, and food.
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