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Shandong Launches Study-Tour Instructor Skills Competition

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Study tourism is a fast-growing segment of culture-tourism integration, and Shandong is using a provincial skills competition to push workforce standardisation, explicitly benchmarking against national vocational and industry standards. That sets a reference capability threshold for study-tour product quality. For org…

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9月10日
  1. China Tourism News
    Shandong Launches Study-Tour Instructor Skills Competition

    On 8 September, the Shandong Premium Tourism Promotion Association issued a notice opening registration for the 2026 Shandong Study-Tour Instructor Vocational Skills Competition, part of the province's "Skills Revitalise Shandong" programme, with registration running from 8 to 20 September. Guided by the Shandong Human Resources and Social Security Department and hosted by the association, the competition has employee and student divisions and runs in preliminary and final rounds. Questions align with the national vocational standard for study-tour instructors and several Ministry of Culture and Tourism study-tour industry standards. Preliminary entrants must design a one-day study-tour cou…