Inside Zaxbys Tech Stack Overhaul—And a Look At What's Next
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Zaxbys' tech overhaul illustrates how the restaurant industry is leveraging voice AI and system integration to boost operational efficiency, reflecting a digital transformation trend that may impact business travelers' dining experiences and efficiency during trips.
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- Hospitality TechnologyInside Zaxbys Tech Stack Overhaul—And a Look At What's Next
Zaxbys CTO Mike Nettles has completely overhauled the brand's tech stack since 2021, with the brand now surpassing 1,000 locations and over 70% of transactions occurring at the drive-thru. Partnering with Hi Auto, they piloted voice AI across 25 stores, fine-tuning for nine months before rollout. The AI improved dynamic upselling but created kitchen operational challenges, leading to integration with PAR Brink POS and QSR Automations kitchen display systems to streamline order flow.