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Xiaoyi Unveils Culture-Tourism Benefits and Three-Year Action Plan

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A county-level destination combining cash subsidies, buy-one-get-one lodging and a think-tank mechanism offers a sample of how local destinations fund demand and project investment.

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9月29日
  1. China Tourism News
    Xiaoyi Unveils Culture-Tourism Benefits and Three-Year Action Plan

    On September 28, Xiaoyi City in Shanxi Province held its 2026 high-quality culture-tourism development conference, releasing the Xiaoyi Three-Year Action Plan for Advancing into China's Top 100 Tourism Counties (2026-2028) and launching the "Travel Xiaoyi with Mom" benefits program: holders of any October Shanxi scenic-area ticket who stay that month at homestays or the health-and-wellness residence under Xiaoyi Culture & Tourism Group get one free night; self-driving visitors with their mothers can be reimbursed up to 100 yuan in highway tolls and receive specialty noodles from the Noodle Town. The conference also formed a Xiaoyi culture-tourism think tank, appointing seven industry expert…

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