2026 National Day Instant Retail Travel Consumption Data
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On October 16, 2026, China Tourism News reported that cross-regional personnel movement during the National Day holiday reached 2.142 billion person-trips, and tourist travel shifted from "large and small bags" to "traveling light, buying as needed," with instant retail deeply embedded in travel consumption scenarios. Data from a certain instant delivery platform showed that the average daily order volume of key merchants increased by 50% year-on-year, the average daily order volume of individual users increased by 30% year-on-year, and the average daily order volume of exclusive dedicated delivery services increased by more than 1.5 times year-on-year; the average daily order volume of outdoor products increased by more than 7 times year-on-year, cold-chain medicine grew by nearly 3 times, and instant delivery also extended to "help you get things done" services such as picking up luggage on behalf of others and buying local specialties on behalf of others.
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- China Tourism NewsFrom "Big Bags and Small Bags" to "Buy as You Go": Instant Retail Creates a New Model of Travel Consumption
During the National Day holiday, cross-regional personnel flows reached 2.142 billion person-trips. Tourist travel is shifting from "big bags and small bags" to "traveling light and buying as you go," with instant retail deeply embedded in travel consumption scenarios. Data from an instant delivery platform show that the average daily order volume of key merchants increased by 50% year-on-year, the average daily order volume of individual users increased by 30% year-on-year, and the average daily order volume of the exclusive dedicated delivery service increased by more than 1.5 times year-on-year. The average daily order volume of outdoor products increased by more than 7 times year-on-year, cold-chain medicine grew by nearly 3 times, and instant delivery has also extended to "help you get things done" services such as picking up luggage on behalf of users and buying local specialties on behalf of users.
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Not enough continuous observation data yet, so no trend is drawn for now.