Amadeus and UN Tourism Report: China Searches for South America Surge 311%
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The report provides forward-looking data on South American travel demand for airlines, hotels, and DMOs. The rapid growth of the Chinese origin market has implications for route planning, marketing strategies, and Chinese-language service capabilities. Companies can use this to assess connectivity changes for South Am…
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- Amadeus NewsroomAmadeus and UN Tourism Report: China Searches for South America Surge 311%
Amadeus and UN Tourism published the Travel Insights 2025: Focus on the Americas report, based on Amadeus Navigator360 data. From July 2024 to June 2025, air traffic to the Americas rose 1.8% year-on-year, with South America leading regional air capacity growth at 6% and passenger traffic up 5.9%. China is the fastest-growing origin market for South America, with searches up 311% and bookings up 30%. Brazil and the U.S. lead in search activity, while Argentina tops actual travel. Uruguay, Paraguay, and Chile perform well in both searches and bookings, with Paraguay leading booking growth at 9%. Florianopolis, Rio de Janeiro, and Lima remain leading destinations, while nature-focused locatio…