Ixigo Tests Packaged Tours for Trains, Uber Becomes a New Distribution Engine
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Ixigo's entry into packaged tours and partnership with Uber marks a shift from selling individual components to comprehensive travel services, leveraging super-app distribution, offering business travelers more convenient Indian rail booking.
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- Skift FeedIxigo Tests Packaged Tours for Trains, Uber Becomes a New Distribution Engine
India's Ixigo has made two strategic moves that extend its business beyond selling individual travel components. First, it launched Ixigo Bharat Darshan, its debut into packaged tours, offering curated spiritual and family travel packages sourced from state-owned IRCTC and bundled into single itineraries on the Ixigo app. The initial offering targets high-demand pilgrimage circuits and family destinations like Kashmir and the Northeast, with prices ranging from about $73 to $3,135, and notably solves a key pain point for Indian rail travelers by including confirmed train tickets alongside hotels and transfers. Second, Ixigo partnered with Uber to embed train-ticket booking directly within t…