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European Vacation Rental Platform Awaze Felt Affordability Squeeze in 2025
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Awaze's results reflect affordability challenges in the European vacation rental market; its pricing strategy and financial health are industry benchmarks.
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9月9日
- Skift FeedEuropean Vacation Rental Platform Awaze Felt Affordability Squeeze in 2025
Awaze, Europe's largest vacation rental group, kept rates flat in 2025 to attract cost-conscious travelers, maintaining direct bookings at 72%, but net revenue slipped 1.3% to €378 million. Adjusted EBITDA rose 20% and losses narrowed, but cash shrank and net liabilities emerged ahead of a 2028 refinancing.