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Toast, Square Expand Google Partnerships to Bring Agentic AI Ordering to Ask Maps via Universal Com…
1reports1reporting sources2026-08-12Update
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Agentic AI ordering could reshape restaurant distribution, allowing restaurants to capture orders directly via conversational AI, reducing reliance on third-party platforms.
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8月12日
- Hospitality TechnologyToast, Square Expand Google Partnerships to Bring Agentic AI Ordering to Ask Maps via Universal Com…
Square and Toast expanded their integrations with Google, bringing US restaurant operators into Ask Maps, Google Maps' conversational AI interface. Built on the Universal Commerce Protocol (UCP), diners can discover, customize, and complete orders via natural language prompts while operators maintain control over menus, pricing, and first-party guest relationships. Orders flow directly into operators' workflows, bypassing third-party commissions.