'First Village of the Long March' Zhongfu Village Becomes a Gold-Medal Tourism Village
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Zhongfu Village leverages red heritage to drive green industry and study tourism, with visitor numbers, tourism revenue, collective income, and employment all growing, offering a quantifiable operating model for combining red tourism with rural revitalization.
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- China Tourism News'First Village of the Long March' Zhongfu Village Becomes a Gold-Medal Tourism Village
On September 10, the 'Torch of the Long March Sets Off Again' event was held in Zhongfu Village, Nanshan Town, Changting County, Longyan City, Fujian Province. Zhongfu Village is known as the 'First Village of the Red Army's Long March'; in late September 1934, Red Army soldiers withdrew to Zhongfu after the Songmaoling battle and set off on the Long March. In 2025, the village received about 406,900 visitors, up about 62% year on year, and generated tourism revenue of over 6 million yuan, up about 50%. In recent years, Zhongfu has improved red-tourism facilities, upgraded roads and landscaping, installed Long March-themed signage, and built smart parking. Projects include the Long March De…