Zhangzhou Plans 1,000+ Holiday Events; 34 A-Level Sites Waive First Tickets
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Large-scale holiday promotions and ticket waivers will significantly affect visitor flows and lodging demand in Zhangzhou and the broader Minnan region, so operators should watch peak-period capacity and pricing.
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- China Tourism NewsZhangzhou Plans 1,000+ Holiday Events; 34 A-Level Sites Waive First Tickets
At a Sept 17 Zhangzhou culture and tourism bureau press conference, officials said the city will run the 'Return to Minnan, Return to Yunshuiyao' 2026 Mid-Autumn and National Day consumption campaign from Sept 25 to Oct 7, integrating old-town, tulou and mountain-sea resources with over 1,000 events and 10 major themed promotions. Holiday highlights include the 2026 cross-strait Zhangzhou Mid-Autumn gala, the immersive building show 'Return to Minnan,' and Nanjing's 'Return to Yunshuiyao' activities. Zhangzhou will also launch a million-yuan film consumption campaign, three film-themed check-in routes, nearly 100 ticket and lodging discounts, free first tickets at 34 A-level scenic areas, a…