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Beijing Universal Resort Unveils 'Scare-Color' Fall Event with IPs

1reports1reporting sources2026-08-07Update

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Theme parks are enriching visitor experiences by incorporating local IPs and game collaborations, attracting younger demographics and boosting off-peak attendance.

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8月7日
  1. Pinchain Tourism
    Universal Beijing Resort's Autumn Event 'Scare-prise' Returns in September

    Universal Beijing Resort announced its autumn event 'Scare-prise' will return from September 4 to November 1, featuring first-time IP collaborations with 'The Lost Tomb' and 'Identity V', offering five haunted spaces and four street scare zones, along with limited-time dining and merchandise. Some evening experiences have specific operating dates.