Expedia Looks Forward to Favorable Deals with Meta Muse and Google AI Overviews
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On November 5, 2026, Expedia Chief Executive Officer Ariane Gorin said the company looks forward to obtaining attractive deals from advertising on Meta's Muse and Google AI Overviews, and said Expedia has a track record in such partnerships. She views such channels as new entry points that could replace Google Search, while Expedia has in the past complained that Google marketing costs are too high.
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- Skift FeedExpedia expects attractive deals from Meta Muse and Google AI Overviews
Expedia CEO Ariane Gorin said the company expects to obtain attractive deals from advertising on Meta's Muse and Google AI Overviews, and said Expedia has a track record in such partnerships. She views such channels as possible new entry points that could replace Google Search, while Expedia has in the past complained that Google marketing costs were too high.
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