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Booking.com's Asia-Pacific Localization and AI Strategy

2reports2reporting sources16 天前Update

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On October 19, 2026, Laura Houldsworth, Managing Director of Booking.com Asia-Pacific, said at WiT Singapore 2026 that 64% of travelers in the Asia-Pacific region use AI to plan trips, that localization and payments are the current keys to competition, and proposed putting Asia and well-being at the core. On October 21, Booking.com was reported to be building its own payment system and to be offering free tools to startups and SMEs for booking business travel, while also driving business and leisure customers back. Its South Asia regional head Santosh Kumar said that to win the Indian market in the long term, it must be closer to Indian bookers. The report said Booking.com is known in India for hotel accommodation bookings and currently faces intense competition from local rivals led by MakeMyTrip that dominate domestic travel.

AI 根据报道生成 · 7 天前更新

事件进展

2 个进展
  1. 10月21日 14:48 · 1reports
    Booking.com在印度自建支付系统并拓展商旅
    Skift Feed:Booking.com plans to compete in the Indian market with its own payment system and business travel business
  2. 10月19日 19:34 · 1reports
    Booking.com高管谈亚太本地化与AI布局
    Web in Travel:Booking.com APAC Managing Director Houldsworth: Putting Asia and Wellbeing at the Core

报道时间线

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10月21日
  1. Skift Feed
    Booking.com plans to compete in the Indian market with its own payment system and business travel business

    Booking.com is building its own payment system and offering free tools to startups and SMEs for booking business travel, while also driving business and leisure customers back. Its South Asia regional head Santosh Kumar said that to win the Indian market in the long term it must get closer to Indian bookers. Booking.com is known for hotel accommodation bookings in India and currently faces intense competition from local rivals led by MakeMyTrip that dominate domestic travel.

10月19日
  1. Web in Travel
    Booking.com APAC Managing Director Houldsworth: Putting Asia and Wellbeing at the Core

    At WiT Singapore 2026, Booking.com Regional Managing Director for Asia Pacific Laura Houldsworth said that 64% of Asia Pacific travelers use AI to plan trips, and that localization and payments are the current keys to competition.