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Big Steaks Deploys Guestologie to Improve Guest Recognition

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In 2026, Darden annual franchisee Big Steaks Management deployed the real-time guest recognition and action platform Guestologie across nine Ruth's Chris Steak House locations. According to an October 13, 2026 report, the project was piloted from May to July 2026 and completed full rollout in mid-September, with the goal of turning guest recognition into a replicable growth strategy.

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10月13日
  1. Hospitality Technology
    Darden 2026 Franchisee of the Year: How Big Steaks Turned Guest Recognition into a Replicable Growth Strategy with Guestologie

    Big Steaks Management deployed the real-time guest recognition and action platform Guestologie across nine of its Ruth's Chris Steak House locations, piloting from May to July 2026 and completing full rollout in mid-September.

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