Sabre CEO: Order-side offer-order migration unlikely to be achieved by 2030
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On November 5, 2026, Sabre CEO Kurt Ekert said on an earnings call that the full offer-order migration by 2030 predicted by IATA is unlikely to be achieved on the order side, and that it will take longer, because airlines are more focused on near-term revenue and profit optimization.
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- PhocusWire All NewsSabre CEO: Full order-side migration to offer-order by 2030 unlikely
Sabre CEO Kurt Ekert said on an earnings call that IATA's forecast of a full offer-order migration by 2030 is unlikely to be achieved on the order side and will take longer, because airlines are more focused on near-term revenue and profit optimization.
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