Qingdao Oriental Movie Metropolis Leverages Film Popularity to Develop Film and Television Cultural Tourism
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Reported on November 3, 2026, the film "Welcome to Long Restaurant" has accumulated box office of over 2.3 billion yuan, with 70% of its scenes built at Qingdao Oriental Movie Metropolis. The film's popularity has driven out-of-town film fans to make special trips to visit the 1:61 miniature model "Middle Eastern Town" and taste the film's same-named "Xu Fu Stewed Rice." Qingdao has simultaneously launched the "One Ticket Stub Tours Qingdao" themed consumer activity, linking scenic spots, hotels, dining, transportation and shopping. The report states that Oriental Movie Metropolis is shifting from a "landlord logic" dependent on production crew rentals to "scene assetization" operations, and is advancing the upgrade of a technology-based film metropolis relying on an image-grade 4D Gaussian splatting system and other technologies.
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- China Tourism NewsQingdao Oriental Movie Metropolis' "Cultural Tourism Moment": Viewing the Transformation of a Film and Television Base Through "Welcome to Long Restaurant"
The film "Welcome to Long Restaurant" has grossed over 2.3 billion yuan at the box office, with 70% of its scenes built at Qingdao Oriental Movie Metropolis. The film's popularity has driven out-of-town movie fans to visit specifically, touring the 1:61 scale miniature model "Middle Eastern Town" and tasting the film's same "Xu Fu Risotto." Qingdao has simultaneously launched the "One Ticket Stub Tours Qingdao" themed consumption campaign, linking scenic spots, hotels, dining, transportation and shopping. Oriental Movie Metropolis is shifting from the "landlord logic" of relying on production crew rentals to "scenario assetization" operations, and is advancing the upgrade toward a technology film metropolis by relying on an image-grade 4D Gaussian splatting system and other technologies.
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