HotelHub: Global average hotel room rate up 4.5% year over year in Q3 2026
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On November 5, 2026, Business Travel News, citing the HotelHub third-quarter index, reported that the global average hotel room rate rose 4.5% year over year to $200 per night, the lowest quarterly increase in 2026; however, the global average rate reached a five-year high of $216 in September. By region, the European Q3 average rate rose 2.3% year over year to $193, with increases in cities such as Milan and Amsterdam that had risen sharply earlier in the year slowing, while Madrid fell 9.5% year over year; North America rose 6.5% over the same period to $229, and Chicago rose 15.2% to $413. The report did not disclose specific data for earlier quarters, and the current development of the event is the release of this third-quarter index.
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- Business Travel NewsHotelHub: Global hotel room rate growth slows to 4.5% in Q3
The HotelHub Q3 index shows the global average hotel room rate rose 4.5% year on year to $200 per night, the lowest quarterly increase in 2026, but the global average price reached a five-year high of $216 in September. The European Q3 average rate rose 2.3% year on year to $193, with growth easing in cities that saw large increases earlier in the year such as Milan and Amsterdam, while Madrid fell 9.5% year on year; North America rose 6.5% year on year to $229 over the same period, with Chicago up 15.2% to $413.
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