IHG Launches AI Conversational Search to Transform Guest Experience

IHG Hotels & Resorts has announced the beta launch of AI-powered conversational search on IHG.com and the IHG One Rewards app, starting in the US. The feature allows travelers to describe their needs in natural language and receive tailored hotel recommendations with rich content, including interactive maps, real-time availability, and property details. IHG also plans an AI-optimized hotel content platform to improve property visibility in AI searches.