IHG Hotels & Resorts Expands LINE MINI App in Thailand and Taiwan

IHG becomes the first hotel group to launch its own LINE MINI App in Thailand and Taiwan, following last year's Japan launch, accelerating its regional digital strategy. The app integrates booking for over 7,000 hotels, IHG One Rewards membership and management, with exclusive launch campaigns. LINE has 195 million monthly active users in Asia, including 56 million in Thailand and 22 million in Taiwan.