BCD's TripSource Boosts Booking Adoption for Oilfield Firm

BCD Travel reports that its online booking tool TripSource, implemented for a global oilfield services company, delivered an 11% increase in OBT adoption, a 4% reduction in average transaction price, and a 10% decrease in offline touchpoints within three months. The client operates in 26 countries and now uses TripSource for a connected booking, service, and engagement experience, supported by Advito.