Leveraging Culture and Tourism to Sustain Service Consumption Growth

China Tourism News published a commentary citing National Bureau of Statistics data: from January to August, total retail sales of consumer goods and services grew 2.5% year-on-year, with service retail up 4.9% and goods retail up 1.0%; tourism consulting and rental services retail grew over 10%. The article argues culture and tourism consumption has dual material and spiritual attributes and should leverage culture and technology to innovate products and drive service consumption.