Hilton adds Yotel to portfolio with franchise deal

Hilton has expanded its portfolio through an exclusive franchise deal with YOTEL, giving YOTEL access to Hilton's distribution and technology platforms as well as its Honors loyalty program. YOTEL, which has 23 hotels and hopes to triple that number, will become the first brand under Select by Hilton. The deal reflects the trend of large hotel groups integrating lifestyle concepts.