Amadeus & Globetrender Unveil 2026 Travel Trends
Amadeus and trend forecasting agency Globetrender released 'Travel Trends 2026,' highlighting six trends based on Amadeus proprietary data: The Pawprint Economy, Travel Mixology, Point-to-Point Precision, Pop Culting, Pick 'n' Stays, and Innovation Tourism. The report covers pet-friendly rail pilots, A321XLR long-range narrowbody jets, AI-driven trip planning, hotel personalization, and innovative destinations like Shenzhen.
Impact and considerations
The report provides forward-looking insights into 2026 consumer behavior and technology trends for the travel industry, helping companies assess potential changes in travel policies, supplier selection, and employee travel experience.
Key points
- Amadeus and Globetrender released Travel Trends 2026, highlighting six key trends.
- The Pawprint Economy: Bloomberg forecasts the global pet industry will be worth US$500 billion by 2030; China Railway is piloting pet-friendly journeys on the Beijing-Shanghai route.
- Point-to-Point Precision: Long-range narrowbody jets like the A321XLR will enable new routes; IndiGo will launch India-Athens non-stop in January 2026.
- Travel Mixology: Travelers blend LLMs, social media, and brand AI assistants to plan trips.
- Pick 'n' Stays: Hotels are upgrading CRS technology to let guests customize room details.
- Innovation Tourism: Flight searches for Shenzhen in H1 2026 are up 48% year-on-year.
Sources and time
- Primary source
- Amadeus IT Group
- Other sources
- 0
- First source publication
- 3 Dec 2025, 08:00
- Page published
- 11 Sept 2026, 00:17
- Last updated
- 3 Dec 2025, 08:00
- Original links
- Amadeus Newsroom：Amadeus & Globetrender unveil 2026 Travel Trends | Amadeus (opens in a new tab)Primary source · en · Published 3 Dec 2025, 08:00