CIFTIS Promotes Deep Integration of Culture, Commerce, Tourism, Sports and Exhibitions
The 2026 China International Fair for Trade in Services (CIFTIS) runs from 9 to 13 September in Beijing, featuring for the first time a 'China Services' zone in the core theme exhibition area and 'going global' service zones in several thematic exhibitions. The article argues that deep integration of culture, commerce, tourism, sports and exhibitions is an inevitable choice for upgrading service consumption. Data shows services exports grew 17.6% in the first half of the year; inbound tourism drove travel services exports to RMB 229.2 billion, up 31.1%; and personal culture and entertainment services exports grew 57.2%. About 90 countries, regions and international organisations and over 1,…
Impact and considerations
As a national-level open platform, CIFTIS's 'going global' service zones offer cross-border matchmaking channels for tourism and cultural enterprises. The rapid growth of travel services exports driven by inbound tourism indicates significant commercial value in China's inbound travel market for international travel s…
Key points
- The 2026 CIFTIS runs 9-13 September in Beijing, with a 'China Services' zone in the core theme exhibition area for the first time and 'going global' service zones in several thematic exhibitions.
- Services exports grew 17.6% in the first half of the year; inbound tourism drove travel services exports to RMB 229.2 billion, up 31.1% year on year.
- Personal culture and entertainment services exports grew 57.2% year on year.
- About 90 countries, regions and international organisations and over 1,800 companies are exhibiting; the 'China Services' case zone gathers over 140 cases from across the country.
- Shougang Park, the permanent CIFTIS venue, integrates exhibition, tourism, sports and leisure and commercial consumption scenarios to create an 'exhibition town'.
- The article recommends deepening scenario innovation, amplifying platform value to connect inbound and outbound channels, and strengthening institutional support.
Sources and time
- Primary source
- 中国旅游新闻网
- Other sources
- 0
- First source publication
- 10 Sept 2026, 08:00
- Page published
- 11 Sept 2026, 00:04
- Last updated
- 10 Sept 2026, 08:00
- Original links
- China Tourism News：用好服贸会平台 推动文商旅体展深度融合-中国旅游新闻网Document (opens in a new tab)Primary source · zh · Published 10 Sept 2026, 08:00