Tourism Fiji Launches Four Chinese-Language Travel Guides
Tourism Fiji recently released four Chinese-language travel guides covering family holidays, couples' getaways, solo travel and group travel, now available on its Chinese official website. The guides are designed around key Chinese travel scenarios and cover accommodation comparisons, regional features, experience recommendations and pre-trip planning, usable for industry partner training, client communication and independent travellers. Tourism Fiji data shows 20,500 Chinese visitors from January to August this year, up 5.25% year on year.
Impact and considerations
The Chinese-language guides target both travel trade partners and independent travellers, reflecting Fiji's continued investment in the China source market and offering a reference for differentiated island products.
Key points
- Tourism Fiji released four Chinese-language travel guides, now available on its Chinese official website.
- The guides cover accommodation comparisons, regional features, experience recommendations and pre-trip planning.
- The four guides focus on family holidays, couples' getaways, solo travel and group travel.
- The group travel guide focuses on corporate incentive travel and wedding celebrations, covering accommodation options, activity combinations and itinerary planning.
- Tourism Fiji data shows 20,500 Chinese visitors from January to August this year, up 5.25% year on year.
- The Chinese visitor mix is trending younger and more diverse, with the 35-54 age group the largest at 43.51%.
Sources and time
- Primary source
- 中国旅游新闻网
- Other sources
- 0
- First source publication
- 24 Sept 2026, 08:00
- Page published
- 24 Sept 2026, 18:00
- Last updated
- 24 Sept 2026, 08:00
- Original links
- China Tourism News：斐济旅游局推出中文版旅行指南-中国旅游新闻网Document (opens in a new tab)Primary source · zh · Published 24 Sept 2026, 08:00