Expedia Group research finds fully connected hotels improve revenue performance
Expedia Group released new research based on a survey of 1,500 hotel decision makers across six markets, finding that full connectivity is a key performance differentiator. 81% of fully connected properties say connectivity improved occupancy, ADR, or RevPAR, compared to 52% with basic connectivity. Full connectivity also reduces manual work and operational risk, with 95% of fully connected properties confident that rate and availability changes are made across all channels within 15 minutes.
Impact and considerations
The research provides data supporting hotel investment in connectivity technology, highlighting the value of full connectivity in improving revenue and operational efficiency.
Key points
- 81% of fully connected properties say connectivity improved occupancy, ADR, or RevPAR.
- 52% with basic connectivity say the same.
- 95% of fully connected properties are confident that rate and availability changes are made across all channels within 15 minutes.
- Roughly 74% of unconnected properties do tasks on OTAs partially or entirely manually.
Sources and time
- Primary source
- Expedia Group
- Other sources
- 0
- First source publication
- 23 Jun 2026, 08:00
- Page published
- 12 Aug 2026, 14:24
- Last updated
- 23 Jun 2026, 08:00
- Original links
- Expedia Group Newsroom：Expedia Group (opens in a new tab)Primary source · en · Published 23 Jun 2026, 08:00