Expedia Research: Fully Connected Hotels Improve Revenue Performance
Expedia Group released research based on a survey of 1,500 hotel decision makers across six markets, finding that full connectivity, not just basic connectivity, drives stronger revenue performance, less manual work, and lower operational risk. 81% of fully connected properties say connectivity improved occupancy, ADR, or RevPAR, compared to 52% with basic connectivity.
Impact and considerations
The research provides data for the hotel industry, showing the value of full connectivity technology, guiding investment and distribution strategies.
Key points
- 81% of fully connected properties say connectivity improved occupancy, ADR, or RevPAR.
- 83% of fully connected properties believe better connectivity improves bottom line, vs. 55% with basic connectivity.
- 74% of unconnected properties report doing tasks on OTAs partially or entirely manually.
Sources and time
- Primary source
- Expedia Group
- Other sources
- 0
- First source publication
- 23 Jun 2026, 08:00
- Page published
- 12 Aug 2026, 14:24
- Last updated
- 23 Jun 2026, 08:00
- Original links
- Expedia Group Newsroom：Expedia Group Research Finds Fully Connected Hotels Eliminate Friction and Improve Revenue Performance (opens in a new tab)Primary source · en · Published 23 Jun 2026, 08:00