Expedia Group's Latest Research Shows APAC Travel Growth but Complexity Risks
Expedia Group research shows 65% of APAC travel professionals expect demand growth in the next 2-3 years, but complexity in payments, content, and technology risks slowing momentum. India and Australia have highest confidence at 82% and 76%.
Impact and considerations
The research provides insights into APAC market growth expectations and challenges, helping suppliers and buyers strategize.
Key points
- 65% of APAC travel professionals expect demand growth in the next 2-3 years.
- India and Australia have highest confidence at 82% and 76%.
- Complexity in payments, content, and technology is a major challenge.
Sources and time
- Primary source
- Expedia Group
- Other sources
- 0
- First source publication
- 30 Jun 2026, 08:00
- Page published
- 12 Aug 2026, 14:23
- Last updated
- 30 Jun 2026, 08:00
- Original links
- Expedia Group Newsroom：EXPEDIA GROUP’S LATEST RESEARCH, MAPPING THE FUTURE OF APAC TRAVEL, SHOWS TRAVEL PROFESSIONALS EXPECT GROWTH, BUT COMPLEXITY RISKS SLOWING MOMENTUM (opens in a new tab)Primary source · en · Published 30 Jun 2026, 08:00