Expedia research: APAC travel growth but complexity risks
Expedia Group research shows 65% of travel professionals expect APAC travel demand to increase in the next 2-3 years, but complexity in payments, content, and technology may hinder growth. The survey covered 1,250 professionals.
Impact and considerations
The research provides insights into the APAC travel market, helping business travel suppliers understand growth opportunities and challenges.
Key points
- 65% of respondents expect APAC travel demand to increase.
- India and Australia have highest confidence at 82% and 76%.
- 60% say local payment options have increased in importance.
- 79% already use AI, 97% plan to in the future.
Sources and time
- Primary source
- Expedia Group
- Other sources
- 0
- First source publication
- 30 Jun 2026, 08:00
- Page published
- 12 Aug 2026, 14:23
- Last updated
- 30 Jun 2026, 08:00
- Original links
- Expedia Group Newsroom：Expedia Group (opens in a new tab)Primary source · en · Published 30 Jun 2026, 08:00