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JW MarriottCalifornia / United States / Dana Point

California's Laguna Cliffs Marriott in Dana Point to Convert to JW Marriott

The Laguna Cliffs Marriott Resort & Spa in Dana Point, California, will undergo a multimillion-dollar renovation and convert to the luxury JW Marriott brand as The Ocean Cliffs at Dana Point, a JW Marriott Resort. The 371-key property will continue to be managed by Plano, Texas-based Aimbridge Hospitality. Upon debut, it will offer redesigned guest rooms, an expanded multiacre event lawn, a revamped arrival area, a signature chef-driven restaurant, and enhanced meetings and events facilities including a new 6,000-square-foot ballroom. Global design firms HKS and ROAM are overseeing the project. The conversion comes as Marriott International expands the JW Marriott brand amid a strong-perfor…

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Impact and considerations

Marriott's continued luxury expansion reflects the segment's performance contribution, with luxury RevPAR up more than 9% year over year in Q2 2026. For business travel buyers, the brand upgrade and expanded meetings facilities may affect corporate rates and event venue selection.

Key points

  • The Laguna Cliffs Marriott Resort & Spa will convert to the JW Marriott brand as The Ocean Cliffs at Dana Point, a JW Marriott Resort.
  • The 371-key property will undergo a multimillion-dollar renovation and continue to be managed by Aimbridge Hospitality.
  • Renovation plans include redesigned guest rooms, an expanded multiacre event lawn, a revamped arrival area, a chef-driven restaurant, and a new 6,000-square-foot ballroom.
  • HKS and ROAM are overseeing the project; the resort will retain its family pool area, cabana rentals, Kid's Club, and Splash Zone.
  • Marriott's luxury RevPAR rose more than 9% year over year in Q2 2026, and JW Marriott is expanding in Phoenix and Atlanta.

Sources and time

Primary source
Hotel Dive
Other sources
0
First source publication
16 Sept 2026, 08:00
Page published
16 Sept 2026, 21:38
Last updated
16 Sept 2026, 08:00
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