China Hotel Industry Report July 2026: Economy and Midscale Stable, High-end Under Pressure
According to Meadin Research, 264 hotels opened in China in July 2026. Economy and midscale hotels performed steadily, while high-end hotels faced pressure. Summer travel trends show longer stays and deeper experiences, with OTA data indicating growth in long-stay bookings. 62 hotels were auctioned, and the investment index rose 5.89% month-on-month.
Impact and considerations
The report provides key data on China's hotel market, helping business travelers and industry professionals understand market dynamics and investment trends.
Key points
- 264 hotels opened in July; economy and midscale performed well.
- Summer travel trends show longer stays and deeper experiences.
- High-end hotels continue to face pressure.
- 62 hotels auctioned; investment index rose.
Sources and time
- Primary source
- 迈点研究院
- Other sources
- 0
- First source publication
- 7 Aug 2026, 08:00
- Page published
- 9 Sept 2026, 01:04
- Last updated
- 7 Aug 2026, 08:00
- Original links
- Meadin Research：2026年7月中国酒店业发展报告_迈点网 (opens in a new tab)Primary source · zh · Published 7 Aug 2026, 08:00