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Meadin Report: 2026 Supply-Demand Analysis of Top 10 County Hotel Markets

Meadin Research released a 2026 supply-demand analysis of ten popular county-level hotel markets: Pingtan, Anji, Wuyuan, Yangshuo, Xingyi, Yining, Pingyao, Yixian, Jiuzhaigou and Jianshui. As of September 2026, the sample covered about 15,760 hotels and roughly 443,000 rooms; 4,470 hotels have opened since 2024, equal to 28.4% of existing supply, with 1,286 openings in 2026 so far, about 1.6 times the full-year 2025 figure. Expansion is shifting westward, with Yining, Xingyi and Jiuzhaigou each seeing new openings near or above 20% of local stock. Economy hotels account for about 75.4% of supply, while midscale and above account for only about 24.6%.

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Impact and considerations

County-level hotel supply is expanding rapidly with visitor flows, but the mix is heavily economy-tier and regional divergence is widening. For hotel investors and chains, the midscale-and-above gap and the absorption capacity of emerging western counties are key to assessing growth room and risk.

Key points

  • As of September 2026, the ten county samples had about 15,760 hotels and an estimated 443,000 rooms.
  • 4,470 hotels have opened since 2024, about 28.4% of existing stock; 1,286 opened in 2026 so far, roughly 1.6 times full-year 2025.
  • Expansion is shifting westward: 2026 openings as a share of local hotel stock reached about 20.98% in Yining, 20.17% in Xingyi and 19.09% in Jiuzhaigou.
  • Economy hotels account for about 75.4%, midscale about 17.2%, upper-midscale about 6.2% and upscale about 1.2%, leaving a clear quality-supply gap.
  • Anji has the highest midscale-and-above share at about 42.9%; Pingtan is the most mass-market, with economy hotels at about 89.9%.
  • The report flags seasonal mismatch, reputational risk from holiday price hikes, absorption pressure in early-hot counties and homogenization risk.

Sources and time

Primary source
迈点研究院
Other sources
0
First source publication
18 Sept 2026, 08:00
Page published
28 Sept 2026, 12:01
Last updated
18 Sept 2026, 08:00
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