Zhangjiajie Airport Aviation Benefit Product Serves About 30,000 Trips in Summer
Zhangjiajie Airport launched a 'one ticket tours Zhangjiajie' benefit product, linking nearly 30 merchants into a full-chain matrix covering tours, lodging, dining, shopping and performances; travellers holding a valid boarding pass from any Hunan airport within seven days can enjoy discounts of up to 50%. During the summer, about 30,000 discounted visits were recorded across participating scenic areas, and the Grand Canyon scenic area saw discounted travellers double from about 4,000 in July to nearly 8,000 in August. The airport also introduced off-peak entry routes via Tianzishan and Yangjiajie and opened a comprehensive service centre for overseas visitors. Since 2026, it has handled ov…
Impact and considerations
The case shows how a regional airport can convert transit traffic into overnight and spending traffic through aviation-tourism integration, offering a replicable model for airline-destination merchant partnerships and longer stays.
Key points
- The airport's summer benefit product served about 30,000 discounted visits, with the Grand Canyon scenic area's discounted travellers doubling from about 4,000 in July to nearly 8,000 in August.
- Travellers holding a valid boarding pass from any Hunan airport within seven days can enjoy discounts of up to 50% at partner scenic areas, boutique guesthouses and performance venues.
- Nearly 30 merchants have signed on, covering tours, lodging, dining, shopping and performances, centred on Zhangjiajie and reaching across western Hunan.
- The airport introduced two off-peak entry routes via Tianzishan and Yangjiajie; 69 foreign visitors used them to tour immediately on arrival without queuing.
- A comprehensive service centre for overseas visitors offers one-stop payment, communications, transport, tourism and immigration services.
- Since 2026 the airport has handled over 300,000 inbound and outbound passengers, with international flight movements and passenger throughput ranking first among non-provincial-capital cities in central and western China.
Sources and time
- Primary source
- 品橙旅游
- Other sources
- 0
- First source publication
- 14 Sept 2026, 08:00
- Page published
- 15 Sept 2026, 00:13
- Last updated
- 14 Sept 2026, 08:00
- Original links
- Pinchain Tourism：张家界机场航空惠民产品暑期惠及约3万人次 – 品橙旅游 (opens in a new tab)Primary source · zh · Published 14 Sept 2026, 08:00