China Tourism Association Launches 'First Lesson' Public Lecture Series
On September 7, the China Tourism Association launched its 'First Lesson' public lecture series at Beijing Union University. Targeting tourism majors nationwide, the initiative supports the talent development goals of the 15th Five-Year Plan for Tourism Powerhouse. It will reach over 20 institutions with 40+ industry experts, fostering industry-academia integration.
Impact and considerations
The initiative highlights the industry's demand for skilled talent, offering companies opportunities for talent pipelines and academic partnerships.
Key points
- Launched on Sept 7 at Beijing Union University with over 600 attendees.
- Will reach more than 20 institutions through mid-October.
- Features 40+ industry experts to strengthen academia-industry ties.
Sources and time
- Primary source
- 品橙旅游
- Other sources
- 0
- First source publication
- 8 Sept 2026, 08:00
- Page published
- 8 Sept 2026, 18:09
- Last updated
- 8 Sept 2026, 08:00
- Original links
- Pinchain Tourism:中国旅游协会“开学第一课”启动仪式在京举办 – 品橙旅游 (opens in a new tab)Primary source · zh · Published 8 Sept 2026, 08:00