Lemon Tree Hotels Targets UAE, Thailand, and Maldives to Follow Indian Travelers
Lemon Tree Hotels, India's mid-market hotel group, plans to expand internationally, prioritizing the UAE, Thailand, and the Maldives, all within roughly three hours' flying time from India. Executive Chairman Patanjali Keswani noted that about 45% of demand comes from repeat guests, and the company has a loyalty program with approximately 2.5 million members. The company is also restructuring, splitting into asset-light Lemon Tree Hotels and ownership arm Fleur Hotels, with a separate listing for Fleur targeted for the first half of 2027.
Impact and considerations
Lemon Tree's international expansion and restructuring reflect trends in the Indian hotel industry, relevant for those following the hotel market in India and Southeast Asia.
Key points
- Lemon Tree Hotels plans to expand to the UAE, Thailand, and the Maldives.
- About 45% of demand comes from repeat guests, with a loyalty program of ~2.5 million members.
- The company is splitting into Lemon Tree Hotels and Fleur Hotels, with Fleur targeting a listing in H1 2027.
- Fleur Hotels plans to add ~2,500 rooms, driving over 50% growth.
Sources and time
- Primary source
- Skift
- Other sources
- 0
- First source publication
- 11 Aug 2026, 01:25
- Page published
- 13 Aug 2026, 08:08
- Last updated
- 11 Aug 2026, 01:25
- Original links
- Skift Feed：Lemon Tree Hotels Targets UAE, Thailand, and Maldives to Follow Indian Travelers Abroad (opens in a new tab)Primary source · en · Published 11 Aug 2026, 01:25