AirAsia MOVE executive discusses AI and OTAs
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On October 23, 2026, Web in Travel reported that AirAsia MOVE Chief People and Partnerships Officer Lim Ben-Jie said AI will not make online travel agencies (OTAs) obsolete. In the report he also discussed how AI is changing MOVE's hiring criteria, how independent hotels and travel agencies can gain visibility on large platforms, and the most common mistakes made by growing travel businesses. Currently there is only this one report on the event, with no subsequent developments.
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- Web in TravelAirAsia MOVE Chief People and Partnerships Officer Ben-Jie: AI will not replace OTAs
AirAsia MOVE Chief People and Partnerships Officer Lim Ben-Jie believes AI will not make online travel agencies (OTAs) obsolete. He also discusses how AI is changing MOVE's hiring criteria, how independent hotels and travel agencies can gain visibility on large platforms, and the most common mistakes made by growing travel businesses.