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Juniper Group acquires Bookassist
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On October 1, 2026, PhocusWire reported that Juniper Group acquired Bookassist, a service provider that helps hotels increase direct bookings; the transaction amount was undisclosed. The report stated that Ireland-based Bookassist will join Juniper on January 1, 2027. Current progress: the transaction amount has not been made public, and Bookassist is scheduled to be incorporated into Juniper on January 1, 2027.
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Latest developments10月1日 08:00
Juniper Group acquires Bookassist; transaction amount undisclosed; the latter will join on January 1, 2027.报道时间线
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10月1日
- PhocusWire All NewsJuniper Group acquires hotel direct booking provider Bookassist
Juniper Group has acquired Bookassist, which helps hotels increase direct bookings, for an undisclosed amount; Ireland-based Bookassist will join Juniper on January 1, 2027.
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