Nanjing received 524,500 inbound overnight visitors in the first nine months
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Reported on November 5, 2026, Nanjing is expanding overseas source markets with the "Nice Nanjing" cultural and tourism brand; from January to September of that year it received 524,500 inbound overnight visitors, up 14.7% year on year, with tourism foreign exchange revenue of US$879 million, up 27.1% year on year. The report also mentioned that as of August, Niushoushan Cultural Tourism Zone had received 76,800 inbound visitors, up 42% year on year, with group tours up nearly 70%; Ctrip data showed that in the same period Nanjing's inbound visitor trips rose 25.3% year on year and spending rose 41.4% year on year.
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- China Tourism News'Nice Nanjing' wins over overseas tourists: 524,500 inbound overnight visitors in first nine months
Nanjing is expanding its overseas source markets with the 'Nice Nanjing' cultural and tourism brand. From January to September this year, it received 524,500 inbound overnight visitors, up 14.7% year on year, and tourism foreign exchange revenue of US$879 million, up 27.1% year on year. As of August, Niushoushan Cultural Tourism Zone had received 76,800 inbound visitors, up 42% year on year, with group tours up nearly 70%. Ctrip data show that in the same period Nanjing's inbound visitor trips rose 25.3% year on year and spending rose 41.4% year on year.
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