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Wellness tourism hits $894B, with more growth ahead
1reports1reporting sources2026-05-19Update
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The rapid growth of wellness tourism presents new market opportunities for travel suppliers and destinations, and businesses should monitor this trend to adjust their offerings.
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5月19日
- PhocusWire All NewsWellness tourism hits $894B, with more growth ahead
According to a report by Phocuswright and WiT, the wellness tourism market grew from $438 billion in 2012 to $894 billion in 2024, surpassing pre-pandemic levels by 36%, and is forecast to reach $1.4 trillion by 2029 with a CAGR of 9.1%. Consumer demand is strong, with 84% of US, 79% of UK, and 94% of Chinese consumers considering wellness a top or important priority. Wellness tourism is increasingly linked with regenerative and sustainable tourism, making it a key growth area for the travel industry.